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Titre: USA: Advertisement for 'Omar' brand Turkish cigarettes featuring a Rubaiyat of Omar Khayyam Orientalist theme, American Tobacco Company, New York, c. 1915
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In the early 1900s, manufacturers of Turkish and Egyptian cigarettes tripled their sales and became legitimate competitors to leading brands. In 1911, The American Tobacco Company introduced Omar, a premium Turkish blend cigarette, in order to compete with other leading Turkish brands like Murad.
. The cigarette was named after the medieval Persian poet Omar Khayyam, who experienced a resurgence of popularity from 1900-1930. Advertisements for Omar cigarettes referenced Khayyam's famous poem, The Rubaiyat , and focused on themes of pleasure, leisure, and luxury.
Crédit: Album / Universal Images Group / Pictures From History
Taille de l'image: 3472 × 5026 px | 49.9 MB
Taille d'impression: 29.4 × 42.6 cm | 1366.9 × 1978.7 in (300 dpi)